01 · CampaignService campaign
Editorial series of treatments with close-up framing and visual testimony without misleading retouching.
Conceptual proposal
Experimental Beauty Marketing
Beauty marketing for brands that live by the experience.
We build a coherent visual identity and a booking system that sustains the agenda, without depending solely on social media.
Context
What makes someone return
Salons, spas, beauty centers, cosmetic brands, and non-medical aesthetic businesses.
In beauty, the decision is visual and emotional, but the repurchase depends on the experience and the right reminder.
- 01
The feed looks good but the website doesn't exist or doesn't allow booking.
- 02
The agenda depends on direct messages that no one manages to answer.
- 03
The aesthetic changes every season and the brand loses recognition.
Services
Brand, agenda, and content
Every solution adapts to the operation, sales cycle, and the rules of your sector.
01
Beauty branding
Identity, palette, and photographic system.
Gives a recognizable aesthetic beyond a post.
02
Photography and content
Production of product, service, and space.
Shows the real result without impossible promises.
03
Sites with agenda
Services, prices, professionals, and online booking.
Converts interest into a confirmed appointment.
04
Social media
Editorial calendar and art direction.
Sustains presence without improvising every week.
05
Appointment automation
Reminders, reactivation, and loyalty.
Reduces no-shows and increases repurchasing.
Creative Showcase
Visual direction for beauty
Conceptual proposals of what we can develop for this sector: art direction, digital product, and campaigns. They do not represent clients or delivered work.
Conceptual proposals
Visual direction
Beauty MarketingWe create brands that feel as good as they look.
01 · Campaign
02 · WebsiteSalon site
Service menu, team, gallery, and booking by professional from mobile.
Conceptual proposal
03 · BrandingBrand identity
Packaging and stationery system consistent with the in-space experience.
Conceptual proposal
Methodology
From aesthetics to the agenda
Phase 01
Diagnosis
We review services, prices, schedule, and how a new client arrives today.
Phase 02
Strategy
We define aesthetic positioning, anchor service, and booking system.
Phase 03
Production
We produce identity, photography, site, and content calendar.
Phase 04
Optimization
We measure bookings, attendance, and repurchase by professional.
Measurement
Indicators of a beauty business
We define these indicators with you before investing. We do not publish invented figures or promise results.
Confirmed bookings
Appointments scheduled online
Attendance
Appointments fulfilled versus scheduled
Repurchase
Clients who return within 60 days
Diagnosis
Diagnosis of your brand or salon
Tell us how your business operates at beauty and you will receive a first reading of opportunities, at no cost and without obligation.
FAQ
Questions from salons and brands
Do you work with small businesses?
Yes, with phased scopes: first identity and bookings, then campaign.
Can you use photos of the salon?
Yes, with usage rights. If the quality is not enough, we produce a specific session.
Do you manage social media completely?
We can do it, or leave the calendar and art direction to the internal team.
Is it medical marketing?
No. Here we work with non-medical aesthetics; medical procedures are addressed in our Medical division.
Other group specialties
Experimental Beauty Marketing
We create brands that feel as good as they look.
We work with a limited number of projects per sector to maintain the depth of each strategy.